Close Range Marketing

Close Range Marketing is an emerging technology that creates a totally new way for businesses to both promote goods and services and involve their customers. Noodlehead Marketing is pioneering installations of CRM-Box® systems and is ready to open up a whole new world of opportunities for you!

Here is the simple process of how the bluetooth works:

• We install a sandwich-sized NoodleTooth box at your location and program it.
• When a mobile device – cell phone, pda, netbook, laptop – comes within 150 foot range their electronic device is immediately alerted with the choice to “opt in” to receive your message.
• That individual decides to "opt in" and receive the message you have created.

This message can be text, graphics, audio, video… anything! It’s like a mini webpage you can update frequently and use to highlight products and specials, issue e-coupons, promote your website and involve customers.

The best part – and the hidden benefit of Close Range marketing – is that when people join your network, their data can be captured. These devices expand your contact lists including text message, email and more. This information can support your other online efforts like building your website traffic and adding friends to your Twitter or Facebook lists.

Bluetooth is a free, wireless file transfer system that comes in almost all current mobile handsets. Bluetooth allows for extremely fast downloads and does not rely on mobile carriers. Therefore, downloads are free to the consumer and never show up on their monthly bill.

Noodlehead Marketing offers WiFi systems, have Bluetooth/WiFi combo units. Equipment and set-up costs are minimal and include a variety of monthly maintenance programs available.

Close Range Marketing Products

CRM-Box®

The CRM-Box® unit is the base unit used for Close Range Marketing. This unit uses bluetooth signal to transmit signal. It requires electricity to operate.

CRM-Box® SIM Add-on

The CRM-Box® SIM Add-on allows for the unit to be remotely controlled for updating files and retrieving analytic data.

CRM-Box® Battery Add-on

The CRM-Box® Battery Add-on allows a unit to operate for up to 12 hours on battery life.

CRM-Box® Plus

The CRM-Box® Plus is a more robust unit boasting the bluetooth signal and wifi. This wifi signal can be utilized to provide Internet access or to allow the CRM-Boxes to communicate with each other for more sophisticated marketing efforts.

CRM-Lite®

CRM-Lite® is a small USB Close Range Marketing unit that plugs into your laptop or desktop computer.

 The  5 Most Common Mistakes Made in Social Media Marketing Campaigns:

1. Not doing social media marketing: 

We come across many companies that are not doing social media at all. There are many reasons why they don’t use social media to market their business and I will specifically address a common one, one that I call, "brand vulnerability".

What I mean by being "brand vulnerable" is these companies are afraid to put their brand online for fear of creating a channel where people can negatively interact with others about their company. This is a valid concern and what I have communicated with these companies is that people that wish to speak negatively about their company are going to find a way to do it regardless of creating a presence on any social media site. The power behind actually running these social media accounts is, you are able to control what comes in and how it is distributed. By doing it, if someone were to speak negatively, you would have a means to respond or remove those elements from your sites.  By staying off of it you are subject to the persons actions.

We offer SMS marketing to our clients as one of the most effective and inexpensive venues to reach out to your audience. With SMS marketing you are able to bring in current customers more often and get 22% of your customers to forward your alerts to their peers.

Ok sounds great, but how do I use it to market my business? Great question, let’s take for example a restaurant that decides to take up SMS marketing to grow their business.

More than half (57%) of American consumers have more positive opinions about companies that send them emails, and 50% say getting email increases the likelihood they will purchase - either online or offline - from these companies, according to a survey from Epsilon and conducted by ROI research.

The recent email branding survey, which builds on a similar 2005 Epsilon study, explores the general impact of permission-based email marketing as well as specific vertical product categories, including financial services, retail, CPG, and pharmaceuticals/healthcare. Epsilon found that permission-based email marketing campaigns extend far beyond e-commerce transactions and also have a significant impact on purchasing behavior and consumer loyalty in the brick- and-mortar world.